Image - 13 March 2024

Norway_Stormolla_Nordland_county_HGR_164026_Photo_Espen_Mills

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Hurtigruten Named Most Sustainable Brand Within the Travel & Tourism Industry in Norway

Oslo, Norway (March 13, 2024) – Hurtigruten was named the leading sustainable brand in the travel and tourism industry in the latest edition of the Sustainable Brand Index for 2024. Based on a survey among 13,000 Norwegian consumers, Hurtigruten was the only brand in its category to make the top 100. The survey featured 282 brands across 25 industries. SB Insight has been carrying out the survey s