Designed to educate American consumers about the tongue-twisting pronunciation of the company’s name - alongside iconic imagery of its destinations - new ads showcase Hurtigruten Expeditions in Denver and Hurtigruten Norway in Minneapolis-St Paul
(September 13, 2022) – Hurtigruten Group, the world's leading adventure travel company, officially unveiled its latest broadcast, radio, and digital advertising campaign today in Denver and Minnesota’s ‘Twin Cities.’ Conceived to drive brand name awareness – by teaching consumers how to pronounce Hurtigruten – the campaign showcases the Hurtigruten Expeditionsand Hurtigruten Norwegian Coastal Exp